zhang yunqi
professor
e-mail: zhangyunqi@cufe.edu.cn
department: marketing (mkt)
educational background (bachelor’s degree and above)
period |
university |
department |
academic degree |
september 1984 - july 1988 |
shandong technology and business university |
department of industrial management engineering |
bachelor of economics |
october 1998 - january 2001 |
shandong university |
school of economics |
master of economics |
february 2003 - january 2006 |
tianjin university |
school of management |
doctor of management |
main research areas
marketing risk management; commercial credit management; financial marketing and innovative business
publications (including journal articles, conference papers, monographs, translations, edit works, etc.)
journal articles (january 2019-december 2023, excluding category c papers)
authors (all listed in order) |
title |
journal title (please indicate whether it is indexed by sci or ssci) |
issue number and page number |
wang yimeng (student), zhang yunqi |
credit risk assessment for small and microsized enterprises using kernel feature selection-based multiple criteria linear optimization classifier: evidence from china |
complexity (ssci, sci) |
2020, 2394948 |
zhang yunqi, feng yi (student) |
research on the governance of e-commerce credit ecology based on blockchain |
journal of central university of finance and economics |
2019, (05), 102-108 |
academic conferences and conference papers (january 2019-december 2023)
conference time |
conference name |
conference venue |
please indicate the paper and author information if a paper is published |
|
|
|
paper title |
authors (all listed in order) |
july 2019 |
annual conference of chinese marketing association of universities |
changsha |
|
|
monographs, books or edit works (january 2019-december 2023)
authors (all listed in order) |
title |
publisher |
date of publication |
zhang yunqi, li jun |
marketing risk management (5th edition) |
higher education press |
december 29, 2019 |
