qu riliang
associate professor
email: quriliang@cufe.edu.cn
department: marketing (mkt)
educational background (bachelor’s degree and above)
period
university
department
academic degree
1992-1996
dalian university of technology
department of foreign languages
bachelor's degree
1997-1998
salford university, uk
school of business
master's degree
1998-2002
university of nottingham, uk
school of business
doctoral degree
main research areas
marketing strategy; marketing ethics
publications (including journal articles, conference papers, monographs, translations, edit works, etc.)
journal articles (january 2019-december 2023, excluding category c papers)
authors (all listed in order)
title
journal title (please indicate whether it is indexed by sci or ssci)
issue number and page number
zhang zelin , popkowski leszczyc, peter , qu riliang , joseph, kissan
a joint optimal model of pricing, rebate value, and redemption hassle
decision sciences (ssci)
2019,50 (5),1060-1092
academic conferences and conference papers (january 2019-december 2023)
conference time
conference name
conference venue
please indicate the paper and author information if a paper is published
paper title
authors (all listed in order)
september 2022
annual teaching conference of chinese marketing association of universities
beijing
